Zero to One, Book Review
It is a book based on startups of business, Before going the book lets us know about the author, well this book and written by Peter Thiel who is a great entrepreneur, besides he is the co-founder of Paypal, Palantir Technologies and Founder Funds, He is also included in the billionaires of America. So this book is written by a very well-experienced person, one can take the ideas of this book for a startup of a good business.
Well at the beginning of the book the writer is telling us about two directions no.1 “zero to one” and no.2 “one to n”. Zero to one, simply zero means nothing while one means everything, so in simple words when one will bring a new innovative product in the market that has not existed before the market, Well, Peter Theil is giving his own example that when he started Paypal with Elon Musk, at that time there was such a product at the market, as a result, their new innovative idea of payment was liked by everyone and now the worth of Paypal over $100 billions of dollars.
On the other hand (One to n) one simply mean everything and N mean to next step, In simple words here you will make a product that exists in the market before, E.g one will start the business of such a product that exists in our market before, as a result, he might not gain as much profit. The Author is nicely mentioned that the next Mark Zuckerberg will not make Facebook, Bill Gates will not make Microsoft, or next Larry Page and Sergey Brin will not make a Search engine, It simply means that if intelligent people like them take birth so they will not copy or just a little bit improve them they will a surely make new and innovative things since business minds always try to create new ideas. Well for a successful startup of business one have to take the direction of ZERO TO ONE. Besides We all know about China and America, China is famous for a coping product while America is famous for the creation of new innovative products so china is going 1 to N and America is going 0 to 1 Besides there should be monopoly in your business, Simply in markets there are two things in the market; Monopoly and Perfect competition. Monopoly simply means a single seller of a product in the market and perfect competition means multiple sellers of the same product in the market. In terms of business, one has to deal with monopoly since one will be far from compilation, well if there is competition in business so there will be a lack of profit in business. So for a successful business one has to deal with a monopoly.
Well if one is thinking of starting a business from 0 to 1 so one should keep a few things in business such as; Proprietary Technology, In business one should have the trademark (TM) and copyright of one’s product that no one steals the product. The economy of scale, Simply your business should not be limited if it is limited so your profit will also be limited.
Well, it was just a small overview of the main topics of the book, For more information, the reader is requested to read the book.