Content Length:

  • Aim for a content length of at least 1000 words for articles.
  • Use a conversational tone and avoid fluff or unnecessary words.
  • Make sure your content is well-researched and provides value to the reader.

Grammar and Spelling:

  • Use proper grammar, spelling, and punctuation throughout your article.
  • Avoid using overly complex sentences or jargon that readers may not understand.
  • Use a spell checker and grammar checker to identify errors.


  • Use original content that is not copied from other sources.
  • Use a plagiarism checker to identify any duplicate content.
  • Cite sources and use quotes for any content that is not original.

Headings and Subheadings:

  • Use headings (H1, H2, H3, etc.) to break up your content and provide a clear structure.
  • Include your primary keyword in at least one heading or subheading.
  • Use descriptive headings that accurately summarize the content that follows.

Images and Graphs

  • Add HD images for article
  • Images must be non-copyright / send the copyright
  • There must be 2 images for article and where necessary add info graphs, charts or analytics

Optimize the Title and Description:

  • Use a clear and descriptive title that includes your primary keyword.
  • Write a meta description that summarizes your article and includes your primary keyword.
  • Keep your title and meta description within the recommended character limits.

Add FAQs (frequently asked questions)

  • The article must include at least 3 FAQs with their answers
  • The FAQs must be related to your article
  • The FAQs must short and concise

Add Key Takeaways / Key Points / Key Notes

  • The article must include a conclusion with the key takeaways from your article
  • You can separate the key takeaways (tldr) and conclusion if want to